This year’s event promises to be bigger and bolder than ever, with a full day of entertainment, team introductions, and fan engagement in Rupp Arena at Central Bank Center.
Big Blue Madness will begin at 6 p.m. ET. The event sold out in less than 30 minutes and will be broadcast on SEC Network+.
BBN United Fan Fest, presented by Kroger, will be held from noon to 4:30 at the Central Bank Center and is free and open to the public but capacity is limited to 3,500 people.
Big Blue Madness Presented by Ronald McDonald House Charities of the Bluegrass
- Live team and coach introductions
- SEC Network+ broadcast
- Special effects, performances, and surprises
- Exclusive giveaways and commemorative items
BBN United Fan Fest Presented by Kroger
- Main stage programming, including game rewatches with Kentucky basketball staff members and legends, trivia, and live podcasts.
- Autograph sessions with players, coaches and alumni
- Photo ops with championship trophies and memorabilia
- Food trucks, music, and interactive sponsor activations